Year: 2017 – 2018 ■ Time span: 1 year ■ Product launch: 2018 ■ Type: realization - solo designer
Recognition: VVB 2017 - 1st prize - selected design and cooperation contract, DESIGN.S 2020 - featured project, poster exhibited
The name, which is resounding and easy to remember, is attractive to whoever hears it. Vivid monochrome and yet simple minimalistic packaging design reflects richness of the taste and the quality of all ingredients which are mixed together. Fizziness of each sip is mirrored by the circle - the main graphic element of the whole design, it symbolizes refreshing sparkling bubbles and berries of grapes and fruits which are main ingredients of this wine spritzer. It is the simplicity and the beauty of details that makes the concept unique and eye-catching. Each fruity flavor of the beverage is distinguished by the specific color of the packaging, which represents the color of fruit. Thanks to the minimalist visual style, its application is possible for any product and merchandise associated with the brand. Products and the brand were introduced to the public at the international trade fair Wine Prague 2018.
IDENTITY PRIMARY LOGO
IDENTITY LOGO VARIANTS
IDENTITY PRIMARY LOGO BACKGROUND COLORS
IDENTITY VISUAL ELEMENTS AND TYPOGRAPHY
CAN WILD STRAWBERRY - PICTOGRAM, COLORS, LAYOUT, VISUALIZATION
CAN CRANBERRY - PICTOGRAM, COLORS, LAYOUT, VISUALIZATION
CANS WILD STRAWBERRY AND CRANBERRY - VISUALIZATION
BOTTLE CONCEPT - SLEEVE - VISUALIZATION
BOTTLE MULTIPACK - 6 BOTTLES
BOTTLE BOX - 24 BOTTLES
PRODUCT PHOTOS CANS
PRODUCT PHOTOS TRAYS
HERO IMAGES ENVIRONMENTS
